etravel

eTravel Conference is the largest national conference dedicated to methods for increasing businesses in the tourism industry and promoting them online in Romania. This year, the conference reached its fifth edition and it will take place on 26th October at Ramada Parc Hotel, Bucharest.

eTravel Conference brings each year, in the foreground, the latest online marketing strategies and e-commerce in tourism. Experienced speakers recognized locally and internationally shows the latest trends in the field, especially emphasizing areas such as SEO, social media, online reputation, optimal customer interaction in the digital environment, tactics to increase ROI.

The event is structured in two conferences and two workshops organized as master classes and held in parallel for accommodations and travel agencies.

International perspective on the industry: TripAdvisor and HRS Group

Thomas Bangert, TripAdvisor – best known independent review site worldwide and Pawel Radolinski, HRS Group – top agency of online hotel reservations in Europe, will be present at eTravel Conference to show what will be the future for this field internationally. Participants will learn directly from key players how to use online tools to improve or maintain their online image and communication with consumers.

Speakers recognized locally

This year’s edition brings together professionals who are recognised by the businesses developed, by the innovative ways of promotion and by the positioning in the market as a reliable partner for the romanian tourists. Managers hoteliers, representatives of travel agencies, and marketers and communication agencies and companies attending the event will learn about the current trends in tourism from speakers such as: Dragos Anastasiu (Eurolines Romania), Javier Garcia del Valle (Happy Tour Group), Lucian Boronea (Accent Travel & Events), Remus Visan (Paravion & Bavul.com).

In the second part of the day, representatives of the tourism and travel agencies can participate in intensive workshops in online promotion. Ioana Dobrescu (Kronwell Brasov Hotel), Razvan Pascu (tourism marketing consultant), Alexandra Rusu (Expremio Marketing), Madalin Mancila (Traveo.ro/ Accent Travel & Events), Anca Duse (Eurolines, TUI TravelCenter), Dragos Smeu (Mavericks) and not only, will hold presentations implemented to help improve the ways in which are used digital marketing tools  such as Google or Facebook.

eTravel Awards Gala

For the second time in the eTravel Conference,it will be organized eTravel Awards – online competition of the best projects in tourism in Romania. At the gala, held starting at 19:00 at the same location will be offered prizes for the 13 categories (Best Travel Agency Website, Best Hotel Website, GuestHouse Best Website, Best Marketing Campaign, Best Destination Campaign, Best Newsletter Design Best Facebook Fan Page, Facebook Fan Page Best Destination, Best Travel Application, Best Blogger Relations Program, Special Projects, Best Instagram Account, Best Corporate Travel Blog), and also the title for the most popular travel blogger from Romania. Details about the contest can be found here.

For more information about the conference and about the conditions to participate, please visit the official event website.